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19
Mar

Why Responsive Design For Yahoo Store Is Better Than Mobile Site For Yahoo Store?

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Nowadays, all the search engines recommend to have your website mobile friendly and a large number of visitors come on the website from the mobile / tablet devices. It is very important for eCommerce merchants to think about mobile optimization of their online stores. Because, IT’S TIME TO STEP INTO MOBILE WORD..!!

If you are thinking about making your yahoo store mobile friendly and planning to go for mobile optimization, you have two choices available:

  1. Responsive Web Design
  2. Mobile Website

It becomes very confusing to the yahoo store merchants that which option is better from them? That is what we covered in this article that why responsive design for yahoo store is better than mobile site for yahoo store?

1. Responsive Web Design

Responsive web design allows you to have a single website that automatically adjusts the layout of the website according to the screen size of the device on which it is being viewed. That means, the layout of the website you have for the desktop device will be auto adjusted to the screen size of the smartphone / tablet on which website is being viewed.

2. Mobile Website

A mobile website is a separate website specifically designed and developed for mobile devices. That means, you have two separate layouts (one for desktop and other for mobile devices) designed and developed. So, depending on the type of device (not related to screen size), users will be redirected (not adjusted the screen) to particular URL (a kind of subdomain or specific folder on your domain).

The most important question: Why you should go with responsive web design instead of mobile website?

  1. Responsive web design will not require to host the website to any subdomain like m.example.com, but it will be on the same domain www.example.com. This is more SEO friendly and according to the guideline of all the search engines.
  2. If you have responsive web design, then you don’t need to maintain two separates codebases. On the other hand, if you go with mobile website, whatever the changes you have made in desktop website, you have to manage it separately for the mobile website. It increases maintenance cost and time.
  3. According to the latest algorithm of all the search engines, they prefer to have mobile friendly website hosted on the same domain. It is only possible with responsive web design, NOT with mobile website. So, responsive site is better for SEO than mobile website.

It is very hard to accept, but according to the latest trend and online survey results, mobile and tablet shoppers are keep growing everyday and they will be the majority of the shoppers in the near future. If you are not following this latest trend, you might lose your shoppers come from mobile or tablet devices.

Contact us to learn more about responsive design for your Yahoo! Store

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